The John Weston Group creative agency advised Pelion S.A. on organizing an international press conference for Health4Ukraine, a humanitarian aid program for Ukrainian refugees.
The program involves a donation of $10M from the US organization Direct Relief to fund the purchase of medication for Ukrainian patients. The project will be managed by epruf, a company from the Pelion group. The meeting brought together the Ukrainian Ambassador to Poland, Andrii Deshchytsia, the United States Ambassador to Poland, Mark Brzezinski, President of the Management Board of Pelion S.A., Jacek Szwajcowski, and President and CEO of Direct Relief, Thomas Tighe. Pelion S.A. is the biggest healthcare company in Poland, with almost 10B PLN in annual revenues and a workforce of nearly 10,000. The company operates across all segments of the pharmaceutical distribution industry and has been steadily expanding into Lithuania.